Persol 649S
The persol 649S, created in 1950’s to protect tram drivers from the elements, became instant legend when Marcello Mastroianni wore them in the 1961 Pietro Germi film “Divorce Italian style”.

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1994’s French book “qualita: scenes d’objects a l’italienne” declared the Persol 649 one of the objects most representative of the Italian genius of yesterday and today.

Persol 714
Perhaps the most sought after and collected pair of sunglasses in history!
With the same classic shape as the 649 S model came the 714, with one enhancement: a frame design which folded, adding the perfect cool factor. Given legendary status by the iconic man’s man who once said “I live for myself and account to no one”, “The King of Cool”, the late Steve McQueen. Worn by McQueen both off screen and on screen in movies such as “The Thomas Crown Affair” and the “The Getaway”.

Sunglasses Collector’s have long sought after the frame, as the Persol 714 had gone out of production. When it was re-released in late 2007 we had them months before they hit the states.

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Persol 714 and 649 with Custom Blue Lenses
Definitely the most noted Persol 714 worn by McQueen was with custom tinted blue lenses; which made a special guest appearance in the film “The Thomas Crown Affair”.

A similar pair from Mcqueen’s own personal collection was auctioned off in 2006 for a staggering $70,200.

To pay tribute we have been customizing the blue lens model for many years. So as soon as the re-release arrived we couldn’t wait to start remaking our Eyegoodies exclusive Thomas Crown Edition. The top quality French optical lenses manufactured by Essilor are custom tinted to the perfect shade of blue (offered in both the Persol 714 and 649 models):

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This is truly a classic with timeless styling, distinct from all the look-a-like sunglasses made today, a definite head turner, and a piece that has a place in all sunglass collections.

Persol sunglasses are far from your typical sunglasses, they are the epitome of style and craftsmanship, as seen in the Persol 649 and 714. Owning a pair of these legendary shades is owning a piece of history. Adorning the faces of your favorite stars such as Steve McQueen, Cary Grant, Marcello Mastroianni, and list continues today.

Unfortunately it is rumored that the 714 will be removed from production, so act now while you have the chance.

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The new “colorized” campaign for the original Wayfarer (RB2140) has been a huge success! Ray Ban not only continues to add more colors to the Wayfarer, but also adds a variety of colors to some of their other classic models.

New for the spring summer season, the

– Ray Ban Wayfarer RB 2140 has been given seven new colors.

– Ray Ban Clubmaster RB 3016 seven new colors and the

– Ray Ban Aviator RB 3025 five new colors

Look for a future post about the release of Ray Bans icon plastic aviator RB 4125.

Ray Ban Original Wayfarer RB 2140 is now available in a whopping 21 colors.

New for the summer are black frames with neon colored insides and gradient lenses. Offered in black/neon blue, black/neon yellow, black/ neon orange, black/lime green.

Also new are marbleized finished: red, purplish brown, and gray with pink inside *

Be sure to check out some other non USA colors such as the navy* and light tortoise* (both great summer colors).

The classic 1950’s /60’s Ray Ban Club Master started popping up everywhere in 2008/2009. They are now available in 9 colors total. New for summer 2009 they are offered in All American: Red, White, and Blue. Safari style earth tones : Brown, Beige, and Green* .Plus the sweetly sublime purple and white*.

The Ray Ban aviator is easily one of the most recognizable sunglasses of all time.
New for the summer are:

2 new arista(gold) frames: gold/ blue lenses * , gold/ brown gradient lenses*.
3 new multi colored frame styles: black red & white, orange & silver, white, lavender & green.

The two new gold frames (with gradient blue lenses and with gradient brown lenses) are really nice color ways. They are understated and classic but have a little more style than the old fashioned gold /G15

*= Exclusive European colors at eyegoodies.com.
 
 
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